22 June 2011

Work: Do it up right.

Yesterday I spent most of the day working on record album covers for one of our client presentations. I normally don't work on these kinds of projects but it was really fun (Peter Pan Syndrome = ME). There were 16 album covers total and after about 9 of them in a row my brain started to turn to mush. But it was really great to showcase a wide variety of designs and genres.

I truly believe that going that extra mile and putting in the extra work pays off. I know I know most of you are probably saying no shit sherlock . . . but even though it's common sense most people do not do it. People settle and that just. won't. cut. it.

You should be proud of everything that you do and if it takes longer than you had hoped, finish it anyway. You don't see marathoners just decide that 24 miles is good enough. They go the entire 26 miles.

One of my bosses told me that you should look back at things you have done last year and think they are horrible and you are doing better things today. I agree with only the latter half of that. There are ads made 20-50 years ago that people still appreciate and honor. If you are good at what you do and really love this industry, what you put out should be timeless. Honor what you have done and make the things you do tomorrow better. Just keep moving forward.

. . . and that's my daily rant. Happy Hump Day.

07 June 2011

Work: Have you seen Bret Michaels naked?

Neither have I. Though you might be seeing him in the mail this month if you are an AD creative. One of my close friends/photographer, Blair Bunting and I created a mailer to promote Blair's company utilizing one of (my opinion) his greatest photo shoots.

Blair and I always have a lot of fun and he's incredible at what he does. If you haven't checked him out yet go to blairbunting.com

03 June 2011

The M|A Bullpen

L to R: Madison, Marisa, Christine

I've talked about it before. I truly believe the way internships are run need to evolve with the changes in advertising. When I got to Moses Anshell, I put together a presentation with the things I would like to see happen through this evolution I saw in my head.

Louie went with it and supported the process the entire way. We put fliers up at multiple universities around the state and all over Facebook. We looked at a lot of videos and three ladies rose to the top.

The ladies started this past Wednesday and I could not be happier. As you will see throughout the summer I want to take their input and the experiences we have every week to make any tweaks necessary.

If you are interested in following them you can at:

The "bulls" have the opportunity to work with Local Motors, a new car company, based out of Phoenix, AZ. Along with that they are tasked with daily creative activities that you will see posted on the blog, weekly assignments and monthly assignments.

There will also be field trips, the first one is to the Phoenix Zoo. More information about this later.

As the first week draws to a close. I know we couldn't have picked a better group of people for the first year of the Bullpen. They have the tenacity to do great things and I can't wait to share more of their journey this summer.